KAP MEDIA CREATES BIG MOMENTS AT SXSW!

Inaugural First To Market Media

Challenge: To get city approval and secure brands to SXSW with our large-format branding solutions.

Solution: KAP Media partnered with SXSW and delivered first-to-market non traditional media for Amazon Prime Video’s The Swarm, a surprise wild posting for MGM/Amazon’s Air, and a high-impact campaign for Showtime’s Yellowjackets Season 2. We also brought Doritos to life with the Taste the Night tunnel—an immersive, kaleidoscopic experience that drove fan engagement and sweepstakes entries.

Impact: KAP Media’s campaigns sparked citywide buzz, turned heads across Austin, and became some of the most talked-about moments of SXSW—blending immersive storytelling with unforgettable brand presence.